After the Covid times, it became even more difficult for people to force themselves to go out for a run and even... to the store. Makro, a supermarket in Uzbekistan, was the first to announce the benefits of grocery shopping, to help customers increase their activity. In the videos, in just 10 seconds, the brand shows what sports results visitors can get for their love of delicious food — this is an average of 3,000 steps per hour of shopping. To create routes, a real 3D model of the Makro supermarket is used as a basis. It means that for the first time in retail, users are invited to take their daily rate of steps not on rough roads in the street, but along comfortable paths in the supermarket.