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Creatures of the world of finance. Calendar for Metallinvestbank

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Creative calendar for the financial sector

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The financial sector is a conservative environment, which is associated with high status and seriousness. But even its representatives can surprise with a creative approach to ordinary things. Last year, we developed a calendar for Metallinvestbank. Inside it, we created a whole world — the world of finance, populated by fantastic creatures. Each inhabitant of the world is connected with money, though they treat it in their own way. In other words — they are where the money is, and the money is where they are. To create the creatures, we enlisted the help of generative graphics. Our designers created them with the help of AI, and then finalized the best versions on their own. Funny names and pseudo-scientific descriptions of the characters were invented by our copywriter — they added to the overall picture of the universe we invented.