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Name

The Magic of Pink

Advertised product

Rozoviye chipsy (Pink chips)

idea

Credits: Russkart (Russkart LLC) Julia Makeeva OMD Media Direction (media agency): Alexander Andreev - Executive Director, Evgenia Lysenko - Client Service Director, Alexander Chernikov - Account Director, Anna Vasilchenko, Senior Media Planner, FUSE Media Direction Group (communication agency): Olga Korabelnikova - Executive Director, Anastasia Bossert - Account Director, Mikhail Selivanov - Senior Special Projects Manager, Regina Palynskaya - Special projects manager, Sales-House "Gazprom-Media": Svetlana Dorogonova - Head of Sales and Communications of the channels “Friday!”, 2×2, TV-3, “Saturday!”, Sales House “Gazprom-Media”, Yulia Martyanova - Head of the development department and special projects implementation, Alexandra Kotlova – Manager of Direct Communications Development, Elena Ivanenko - Head of Sales and Communications of the channels “Friday!”, 2×2, TV-3, “Saturday!”, Daria Nemirovich - Head of the special projects group in the digital inventory sales department, Dinara Pobedennaya, Head of Creative Development, Anastasia Akberdina - Senior Special Projects Manager, TV channel “Friday!”: Margarita Shakhova - Head of off-air promotion, Artemy Gladchenko - Marketing Director, Artem Kudryavtsev - Senior creative producer, Dimitrios Merkouris - Head of Video Special Projects, Mikhail Peregudov - Director of on-air promotion