White Square | Белый Квадрат

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Name

Italian classic

Advertised product

Packaging for a line of pasta products

idea

There is a huge amount of pseudo-Italian pasta brands on store shelves. It was necessary to visually differentiate the brand from them, and at the same time, convey the authentic atmosphere of Italy. We have developed a packaging design for a line of pasta, based on Italian recipes, drawing an analogy between the classics of Italian cuisine and architecture, which is admired by the whole world at all times.