21 years of experience in branding and communications (started working in the industry in 2005).

Winner of awards at various festivals over the years, including Red Apple, ADCR, Silver Mercury, White Square, KIAF, Golden Drum, Cresta, Golden Hammer, IDEA, and Pentawards.

Member of the jury at the Mediabrand (2022), ADCR, G8, Sreda (2024), Workspace Digital (2025), Silver Mercury (2025), Telling Stories (2025), and DAFES AWARDS (2025) festivals. He is a lecturer at the HSE Design School and a member of the Art Directors Club.