Lauren is an executive creative director using creative problem solving to impact positive change because she unashamedly believes this industry can, and should, make the world better.

With 12+ years of international experience working with the most coveted creative agencies (BETC, McCann, Marcel, Ogilvy), she leads Edelman Paris, combining the emotive power of advertising with the earned impact of PR to inspire action for good.

A globally recognized profile, Lauren is one of Creative Pool’s ‘Top 100 Global Creative Leaders’, has received over 88 international awards (inc. Cannes Lions, D&AD, LIA, The One Show, Clios), and served on juries worldwide (LIA Awards, The One Club, NY Festival, Gerety Awards, Luum Awards, Award Australia, Art Directors Club, Portugal Awards, ADCC Canada, Ad Stars Korea).

She is a reputable and passionate voice for diversity and purpose-led work in the industry, has delivered talks all over the world, spoken on various panels, lectured at universities and is a regular contributor and publisher of thought leadership (AdAge, Little Black Book, It’s Nice That, Adnews).

Paris based and originally from Melbourne, Lauren is an art-director by trade, strategically exigent with a love for copywriting. She leads as a human first, creating safe, aspirational work cultures and is a mentor for ‘Creative LIAisons’ and ‘Miami Ad School’.

A feminist before-it-was cool and a mother, Lauren is unrelenting in the fight for equality, using her privilege and platform to combat gender based discrimination and empower others to do the same. She was one of The 3% and The One Clubs’ ‘Next Creative Leaders’, a Cannes Lions ‘See It Be It’ alumni and selection jury member, is a proud two-time winner of Eurobest’s GLASS award and one of Pitch magazines ‘100 superwomen’.

Infectiously ethical, Lauren went into this industry to make a difference and can be found dressed head-to-toe in black, convincing her peers, teams and international clients alike to create social change and stand for something better.