Has been working in the advertising industry since 2006. Joined the PHD team in 2014. As CEO, she is responsible for defining the agency's development strategy, long-term plans, their implementation, and attracting new clients. Previously held the position of Executive Director and was responsible for the operational management of the agency: development of PHD agency products, financial coordination, agency marketing, as well as personnel management and development. Previously served as Group Account Director at PHD and managed the Bayer account.

She has extensive experience working with brands in different categories. At various times, she was responsible for developing communication strategies, implementing innovative media approaches and analytical tools, and developing new media directions for companies such as Procter & Gamble, Volkswagen Group, TEVA, Bayer, Letual, X5, Sovcombank, Askona, and others. Graduated from the Faculty of Sociology at Lomonosov MSU with a degree in communication sociology. She is co-chair of the ACAR pharmaceutical communications committee, creator and curator of an author's course on pharmaceutical communications for students at RSUE, and moderator of a series of ACAR webinars on pharmaceutical communications.

Member of the jury for the MedMen Healthcare Creative Awards 2020 and 2022, Roskachestvo Hackathon 2021, NPBK 2021, Golden Drum 2022, Digital Excellence Awards Pharma 2022, White Square 2022, Effie Young 2022, Silver Mercury 2023, Silver Mercury 2024, E+ Awards 2024, E+ Awards 2025, White Square 2024, MedMen Healthcare Creative Awards 2024, MedMen Healthcare Creative Awards 2025.