Distinguished leader in the advertising and media sector, boasting over 18 years of expertise in driving strategic growth for esteemed brands and businesses. With a remarkable career spanning big agencies such as Ogilvy, Sapient, Publicis, and Betc Havas, she served as Media Director for Reckitt, P&G, GSK, and Disney, overseeing media strategies and execution to ensure effective recommendations and foster integrated client-agency relationships. During her tenure, she also led successful campaigns for renowned clients including Coca-Cola, Paramount Pictures, Pfizer, Kroton, and Ambev.

Notably, her contributions have been recognized with prestigious accolades such as the Cannes Lions and Effie Awards for the Rio 2016 campaign, The Mindchanger Workout. This recognition underscores her strategic prowess and effectiveness in campaign execution. As a fervent advocate for lifelong learning, she is dedicated to nurturing collaborative relationships, empowering teams, and fostering a culture of innovation and calculated risk-taking throughout her endeavors.