Alberto Triana is a multidisciplinary, accomplished Creative Director based in New York City. With over 15 years of extensive experience in the advertising realm, Alberto has left his creative footprint in three distinctive markets - Colombia, the United Arab Emirates, and the USA.

His creative journey includes stints at powerhouse agencies like Ogilvy & Mather, DDB, Mullenlowe, and TBWA, where he crafted compelling campaigns for iconic brands such as Coca-Cola, Nissan, Unilever, and Colombian Minister of Defense. Alberto's work has garnered accolades, contributing to significant recognitions for the agencies he's been a part of. We're talking DDB being hailed Colombian Agency of the Year in 2010 and 2011, Mullenlowe SSP3 snagging Ad Age’s International Agency of the Year in 2013, and TBWA\RAAD being crowned Agency and Network of the Year in 2018 for the MENA region, plus bagging the Global Agency of the Year title in 2018 by Adweek.

Alberto's creative brilliance has shone on the global stage, earning him awards at prestigious festivals like Cannes Lions, D&AD, Clio Awards, One Show, New York Festival, EFFIES, and regional gems like Dubai Lynx, Ojo de Iberoamerica, Wave Festival, El Sol Festival, and El Dorado Festival – including Grand Prix, several Golds, Silver and Bronzes.

Currently steering the ship of global and North America campaigns at VML, Alberto has spearheaded impactful projects for esteemed clients such as Coca-Cola, Mondelez, John Deere, AB InBev, and General Mills. His efforts have propelled the agency into the top 5 rankings at Cannes Lions 2023 and secured Agency and Network of The Year honors at the New York Festival, among other notable recognitions.