White Square is one of the internationally recognized international creativity festivals, with contests covering the entire spectrum of the marketing, advertising and communications industry. The Festival highly appreciates creative ideas and people in the industry, shares the principles of socially responsible marketing, peacefulness and universal human values, demonstrates the best ideas realized by agencies and brands, including ideas that contribute to the development of the industry and change the world for the better. 

1115 entries from more than 35 countries of Europe, North and Latin America, MENA region, Asia, China and others took part in the contest program of the Festival. The judging level of the Festival met the highest international standards of the communications industry, a high bar for the criteria and selection of the entries was set, while a high level of competition and the limited number of the winners make the Festival awards even more valuable and desirable for the participants. In addition to the prestigious statuettes, the best entries of White Square Festival 2024 were widely promoted in the industrial media of different countries of the world – more than 35 publications in specialized media resources about advertising.