White Square International Festival of Creativity continues its call for entries and invites marketing, digital, creative and communication agencies to submit their best projects to the DIGITAL CONTEST. Entries are accepted online until April 28, 2025.
In addition to DIGITAL, participants are welcome to submit entries in the following contests:
- BRANDING
- CREATIVE
- MARKETING EFFECTIVENESS
- MARKETING SERVICES
- MEDIA
- CRAFT
- MASS MEDIA CONTEST
DIGITAL CONTEST includes 33 nominations in 4 categories:
D. DIGITAL
- D1 Websites
- D2 Interactive projects
- D3 Pre-rolls
- D4 Pop-up, Web banners
- D5 Digital Campaign
- D6 Native Advertising
- D7 Branded tech and innovations
- D8 Use of Artificial Intelligence
- D9 From Online to Offline Projects
- D10 UX/UI
- D11 Digital Craft
- D12 Non-profit / charity
The contest celebrates communications using technologies as an integral component of creative idea and digital as necessary medium for its execution. Criteria of judging are idea, its execution, relevance of selected platform and results.
G. MOBILE
- G1 Mobile websites
- G2 Apps
- G3 Games
- G4 AR / VR / 360º videos
- G5 Activation by location / Voice activation
- G6 Advanced Learning Technologies
- G7 Mobile Tech and Innovations
- G8 Non-profit / charity
The contest celebrates communications translated via mobile devices that are an integral component of creative idea and its execution. Criteria of judging are idea, its execution, relevance of selected platform and results.
SI. SOCIAL & INFLUENCER
- SI1 Social Campaigns
- SI2 Co-creation & Users Generated Content
- SI3 Real-time Response
- SI4 Influencer Campaign
- SI5 Targeted Communication
- SI6 Social Business & Commerce
- SI7 Non-profit/Charity
Social media communications, celebrity and influencer campaigns. Entries will need to demonstrate how levels of engagement, social reach and the creative use of social media, brand ambassadors and influencers led to commercial success.
T. CREATIVE DATA
- T1 Data-enhanced Creativity
- T2 Data driven Targeting
- T3 Data storytelling
- T4 Use of Real-time Data
- T5 Social Data & Insight
- T6 Non-profit / charity
The contest celebrates communications based on interaction of ideas and information. Entries should demonstrate how creative use, interpretation and analysis of data drove the increase of effectiveness of brand communications. Criteria of judging are: strategy 30%, use of data 30%, innovations 20%, results 20%.
The entries in DIGITAL CONTEST will be evaluated by Marketing & Digital Jury, represented by the brightest minds, experienced professionals, jury members of prestigious creativity festivals all over the world with numerous awards and high professional expertise in the field of creativity.
To submit entries in DIGITAL CONTEST participants need to format them according to the technical requirements. Entries will be evaluated in English, so all the submitted entries must be translated into English or have English subtitles. Participants are to register on the website, go through the process of submitting in personal cabinet in the selected nominations. If the entry fits into other contests, participants can submit it in additional categories for consideration by other jury line-ups, which may increase the chances of winning. For more details about the nominations, jury evaluation criteria and technical requirements to the entries, please check the Entry Kit.